[RT] Senior Media Planner|Media Team

Roles & Responsibilities:

  • Plan and develop media strategies, media touch-point planning, media budgeting and effectiveness analysis via all integrated online, social network, mobile, digital PR and other channels.
  • Administrate campaign implementation to ensure budget is in line with hitting campaign success metrics.
  • Buy, optimize and manage media campaigns in both programmatic through DSPs, Exchanges and Biddable media (Facebook, IG, YouTube, Google, Line, twitter, etc.).
  • Monitor ad delivery and recommend campaign optimization options to ensure successful campaign delivery.
  • Project coordination with internal team.
  • Social monitoring and analysis.
  • Analysis and reports of media performance.
  • Manage good relationships with clients.

Qualifications:

  • Minimum 2 years’ experience in digital media planning.
  • Excellent understanding of online media planning, implementation and optimizations.
  • Ability to manage multiple campaigns simultaneously and interact with multiple internal teams.
  • Understanding in digital and programmatic media: Ad Optimize, Pixel, Tracking Code, SDK & Analytic.
  • Well play on social listening tools and KOL platforms.
  • Strong quantitative and analytical skills, including an analytic and fact-based approach to problem-solving.
  • Strong Microsoft Excel and PowerPoint skills.
  • Works effectively in a fast-paced, energetic team environment.
  • A self-starter and thinks out of the box.
  • Digital native, technology enthusiasm, work with passions, positive thinking, well team player.
  • Good communication, presentation and negotiation skills.
  • Flexible and able to work under pressure and tight deadline.
  • Hybrid or offline media planning experience will be considered as advantage.